Best Towels

Towels look and feel best when you know you’re getting the best materials out there. That’s why we’ve taken the time to research and hand select the best towels made in the USA. Check out our top recommendations, tons of details about each one, and the factors that went into our research below.

Our Findings

While looking through some of the top towel brands that U.S. brands have to offer, we were especially impressed by five brands. 1888 Mills for its luxuriously soft towels and the sets from American Craft Bath Towels were a couple of the standouts. We chose each of the towels on this list for excelling in one specific area, which should help you choose the best towel for your own personal needs.

Top Recommendations

Best Towels Best for:
1888 Mills Luxury Bath Towel Softest
Authenticity50 Essential Cotton Towels Value
The Twillery Co. O’Connor Bath Towel Floral Patterns
American Craft Bath Towels Color Variety
Towels by Gus Ringspun Cotton Towels Ringspun
Towels by Gus Monogram Cotton Towels Monogrammed

Recommendations: Going Deeper

Below are tons of details about each one of our top recommendations, along with what we liked and didn’t like about each one.

Softest Towels

1888 Mills Luxury Bath Towel

1888 Mills is a well-known company that specializes in soft and durable bath towels. The 1888 Mills 100% organic cotton towels are particularly soft because they are made from highly absorbent combed cotton. These towels have a tough two-ply construction and are made to withstand repeated use well. They are simple in appearance, but have a plush feel that stands out. They’re more comfortable and luxurious than most hotel towels and will quickly become the centerpiece of your bathroom.

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Things we like:

  • Plush and soft feel
  • Highly absorbent combed cotton
  • Tough two-ply construction
  • Affordable purchase price for pack of two

Things we don’t like:

  • Watch out for specific machine wash and dry requirements


Best Value Towel Sets

Authenticity50 Essential Cotton Towels

We were really impressed with the Essential Cotton Towels bath bundle from Authenticity50. The set comes with two full size towels, two hand towels, and two wash cloths, all of which are 100% made in the USA, “Seed-to-Stitch”. These towels are insanely thick (800 GSM) and soft – it’s like being wrapped in a big warm cloud. They are also very absorbent and oversized. The customer service was great as well. The towel set came wrapped in air tight plastic which helped protect everything in the shipping process. You don’t want anything getting wet before it arrives! Overall, you really can’t go wrong with this set – it’s a great value for your money.

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Things we like:

  • Super soft
  • Absorbent
  • Oversized
  • Good customer service

Things we don’t like:

  • None


Best Floral Pattern Towel

The Twillery Co. O’Connor Bath Towel

Breathe life into your bathing space with these elegant O’Connor bath towels. They feature attractive floral patterns and come in three different colors. Choose between yellow, orange and blue color finishes. We love that these towels are made in the USA and that they are hypoallergenic. They are made from 70% cotton and 30% polyester blend and offer a soft touch feel with excellent absorbency. The towels are plain on the back, giving you two different looks to work with.

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Things we like:

  • Available in three different colors
  • Beautiful floral pattern
  • Hypo-allergenic
  • Plain side on back

Things we don’t like:

  • Higher than average cost


Best Towel Sets

American Craft Bath Towels

We like how easy it is to mix and match these high-quality towels to get just the colors that you want for your home. Each of these towels from American Craft are made from 100% cotton. They are sourced, sewn and manufactured in the USA. These thickly stitched towels are designed with durability in mind and hold up well through regular use. These towels are thinner than some of the others we reviewed above, but are still very durable thanks to the attention to detail in the quality stitching.

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Things we like:

  • Choose from 12 different color options
  • Create mix and match sets
  • Thick durable stitching
  • Made from 100% USA grown cotton

Things we don’t like:

  • Very simple design
  • Not as soft as some others


Best Ringspun Towels

Towels by GUS Ringspun Cotton Towels

Started in 2011, Towels by GUS is making some of the highest quality towels on the market right now. These top quality ringspun towels by Gus are made from 100% cotton and manufactured in the USA. Towels by GUS is a small, family run business based out of Sonoma, CA. We love the tough single hem border that wraps around these towels and they’re fluffy look and feel. The towels are made from loose-knit cotton which helps make them particular absorbent for effective use. They should be washed and dried before the first use for the best performance and longest durability.

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Things we like:

  • Fluffy loose knit look
  • Highly absorbent towels
  • Many different color options to choose from
  • Durable ring spun single hem construction

Things we don’t like:

  • Require washing and drying before first use
  • Should be washed with vinegar to remove surface treatments

Best Monogrammed Towels

Towels by GUS 100% Cotton Monogrammed Towels

Ater our review of the best in towels we were contacted by Towels by GUS to let us know that they have just launched a new line of personalized monogrammed towels that are 100% Made in America. They currently have 4 styles of monogramming that can be selected and are currently the only online retailer offering personalized monograms for 100% Made in America towels.

We spent the last few weeks testing out the complimentary set that Towels by GUS sent us and we have to say they are some of the nicest monogrammed towels we have run across. The monogram is beautifully stitched and the quality of the towels are luxurious and extremely absorbent. Unlike some other high end brands that begin to fall apart after just one wash, these towels are a great quality and hold up well to multiple washings.

Towels by GUS offers 2 Sets of monogrammed towels, a 3 – piece Set ($79.99) that includes one bath towel, hand towel and one washcloth, and a 6 – piece Set ($149.99) that includes 2 bath towels, 2 hand towels, and 2 washcloths.

Towels by GUS has a great deal for our All American Reviews family, use code USAFREE to receive free shipping on your order.

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Recap: Best Towels Made in the USA

Factors We Considered

Towel Feel

When selecting our top picks, we focused heavily on the feel of the towels. High quality towels feel heavier than standard towels do. They are made from tightly coiled fibers and have a dense feeling that low quality towels simply can’t emulate. Of course, we select towels based on how soft they feel as well, but always look for a tight, dense and heavy feeling first and foremost to ensure high quality.

Heavy Double Stitching

While examining towels, we looked closely at the stitching used around the hems. Each hem should be double stitched with heavy stitching for maximum strength and durability. Heavy stitching reduces fraying and problems with wear over time.

Color and Pattern

The best towels should be durable and soft to the touch, but they should also come in a variety of looks so you can complete your bathroom design. We looked for towels with interesting floral patterns or neutral towels with a wide variety of color options to select from.


When choosing towels, we looked for mostly cotton construction, tight loop patterns, and thick and heavy fiber construction for maximum absorbency. We carefully selected towels that will dry up large spills of water and still offer additional absorbency.

Tough Two-Ply Construction

We valued two-ply construction over single ply. Two ply towels are tougher, absorb a bit better, and generally last longer. Also, when maximum strength is needed, it pays to opt for nylon/cotton blends for towels even though you will lose a bit of absorbency for added durability.